I've assessed hundreds - probably thousands - of small business websites over the past few years. Canonical URL issues seem to be a common problem for many of them, regardless of whether the site was built by a design firm or a do-it-yourself business owner.For those who aren't familiar with canonical URL issues, also referred to as url canonicalization (and sometimes "canonical home page issues" - which is technically incorrect as it does not just apply to the home page), put simply it is … [Read more...]
Can SEO Audits Help Small Business Websites?
February 3, 2009 By
With millions of small businesses and a seemingly endless number of small business websites live on the Internet today, how can you gain a competitive advantage? SEO audits could be the first step toward finding out. If your site isn't performing the way it should, or the way you might like it to, there is a decent chance that it has never been properly optimized to be search engine friendly. An SEO audit can help you develop an effective optimization strategy.Whether you've already hired … [Read more...]
Hi, I’m Alysson and I Am Addicted to WordPress Plugins
January 8, 2009 By
The first step toward recovery is admitting you have a problem. Well, guess what? I'll admit no such thing! I have no interest in recovering from my addiction to WordPress plugins and anticipate that it will only continue to get worse. It has been about a year since I was first introduced to WordPress. Since then I have immersed myself in creating sites and blogs that take advantage of all that WordPress has to offer - most notably, the functionality that its plugins provide.So, … [Read more...]
Testimonial – Khaled Elsehsah, Web.com
December 23, 2008 By
Alysson always committed to provide her customers an excellent service and support. Although, we were working in different specialties in the same department but I get a wonderful feed back from our customers. As always she keeps her knowledge and professional career up to date with the recent technology and SEO strategies. ~ Khaled Elsehsah - eCommerce Specialist, Web.com / Website Pros (via LinkedIn) … [Read more...]
The Economist…Plagiarists?
September 26, 2008 By
In a ridiculous attempt to defraud its readers into believing the idea was unique, The Economist has launched an application that seems eerily similar to the "If The World Could Vote?" project's application - which was launched months ago and continues to gain popularity. Trying to capitalize on that site's popularity, Economist? I think not. This is the age of social media. … [Read more...]
Duplicate Content – Did Google Do A 180?
September 25, 2008 By
A lot has been made of the recent post at Google's Webmaster Central Blog regarding duplicate content. The post, entitled Demystifying the "Duplicate Content Penalty", basically calls into question the idea that a site can be "penalized" for having significantly similar content to another site and places the blame on webmasters and SEOs for perpetuating "myth of duplicate content". … [Read more...]
The Jury Is Still Out On Headings…
September 24, 2008 By
Back on August 1st I wrote a "just wondering..." post regarding the importance of headings as they relate to on-site SEO efforts today - specifically H1, H2 and H3. I didn't get much expert feedback, so I've decided to implement some real-world testing on an established domain to see if headings have an impact on the ranking of that site's home page. … [Read more...]
Testimonial – Carolyn Grieves, Printing Creations
September 13, 2008 By
Alysson is very much a detail person while still being a people person. She did an excellent job with her printed materials for ServiceMaster. Her projects were always topnotch. Anyone looking for someone to do training, printing projects or customer retention would be wise to check out Alysson's credentials. You couldn't make any better choice than her. ~ Carolyn Grieves - President, Printing Creations, Inc. (via LinkedIn) … [Read more...]
