Social Media | SEOAly

Making Friends & Building Rapport

Posted by Alysson on April 1, 2010 with 4 Comments

It seems like every time I turn around I’m getting an e-mail, a Facebook friend request, an IM ping, a Twitter @reply or an invitation to connect with someone on a seemingly endless number of social media and networking outlets. Some people reach out their virtual hands very well. Others…not so much. Some are curt and rude. Others are obnoxious or creepy.

Let’s face it, while connecting with like-minded people and making friends may be among our many motivations to engage in social circles, there’s also a component of selfishness involved. The vast majority of us, at some point, hope to use the networks we invest so much time in building to help us accomplish a goal. You wouldn’t ask a stranger to buy you lunch. What makes you think asking a stranger to promote your content is any better? (more…)

Filed Under: Social Media

Video SEO Analytics

Posted by Ryan Sammy on October 1, 2009 with 0 Comments

Effective marketing strategies need constant monitoring, and precise feedbacks from the market to know the strengths and weaknesses of the strategies. This applies to conventional marketing strategies as well as online marketing strategies. Without a tool to monitor the thrust of the marketing campaigns, you’ll be shooting in the dark without knowing if your strategies are reaching your target audiences, and if they do reach them, you’ll be blind to the actual impressions that are being made in the minds of your intended audiences. Online video marketing has become one of the favored strategies of online businesses as well as good SEO companies. Videos figure higher in the Search Engine Results Pages (SERPs) and people are now using videos as effective marketing tools to increase traffic, build brand image, and manage company reputations. Video Search Engine Optimization (VSEO) is the new marketing mantra now, and video marketing campaigns have started delivering better results by making use of video hosting sites like YouTube, among others. (more…)

Filed Under: Social Media

Use Twitter As A Tool – Don't Be One

Posted by Alysson on March 15, 2009 with 27 Comments

photo credit: www.ericcastro.biz

I read a post recently that made me laugh, but not for the right reasons. On the other hand, it also made me think about how easy it is for someone who is new to Twitter and the Social Media sphere in general to make a huge mistake and alienate a lot of people who could have shortened the learning curve for a n00b significantly.

In a few keystrokes the potential to build a rapport and some quality online relationships is lost. Not only that, it’s also pretty easy to make yourself look like an ignorant tool. I’m not picking on people who are new to Twitter. Twitter is so new that it hasn’t been long since EVERYONE was a rookie.

That said, there are some who navigate the learning curve really quickly and others that don’t. There’s nothing wrong with being among the latter, provided that you recognize you’re still learning and don’t make the mistake of pretending that you’re not. The blog post that amused, as well as sincerely disappointed me, was entitled “Stop Twitter Spam PLEASE!“. (more…)

Filed Under: Social Media

Reciprocal and Auto-Following on Twitter = Bad Idea

Posted by Alysson on March 4, 2009 with 25 Comments

So…here I sit in the library trying to get some work done because my Internet connection at home is down. Little did I know, I can’t get access to my hosting accounts’ cPanels from here. DOH! So, instead of working on the projects I intended to work on, I’m writing a blog post about my personal Twitter follow policy.

I’m a born multi-tasker. It isn’t often that I’m not doing 3…4…7…12 things at once. It’s just my nature. I’ve always been that way. That said, I spend all day online tackling a variety of things at once – working on site audits, finishing site designs, doing WordPress installations, writing blog posts…and last, but certainly not least, Tweeting. I am a Twitter addict. There, I admit it – I feel better now. I love it. Twitter is to me what crack is to a junkie. If I’m away from it for too long, I start to get the shakes. (more…)

Filed Under: Social Media

What Does Web 2.0 Mean In The Real World?

Posted by Alysson on October 30, 2008 with 0 Comments

When people hear the term “Web 2.0″ it conjures an image of ingenious developers creating new programming languages…like the progressions of HTML, XHTML, CSS, Java, and PHP – most of which are acronyms that very few know the true meaning of, aside from the certainty that they all have “something to do with computers…”. While all of those things are components of the evolution of Web 2.0, that’s not the true meaning of Web 2.0 as a whole – at least not as I’m about to explain my perspective of it here. In my opinion, Web 2.0 isn’t about hardware or software – it is about the way in which people are learning to USE them. (more…)

Filed Under: Social Media

Reasons To Login Before Commenting

Posted by Alysson on October 29, 2008 with 20 Comments

Do you have to log in to leave a comment? No…at least not yet, anyway. Trust me, though…if you intend to take the time to comment, you should take the extra 8 seconds to log in first. No, really…you SHOULD. Why? Two reasons…

First, you should know that I have just installed “Social Profiles“. It is likely one of several in a series of WordPress Plugins from Sugarrae.com due for release in the coming months. It was developed as a result of Rae Hoffman and Joost de Valk joining forces again. Without a doubt, it’s a great plugin! I can’t say enough about it. And unlike some plugins I’ve tried, I’ve not had any issues with it whatsoever. (more…)

Filed Under: Social Media

Why NOFOLLOW My Comments?

Posted by Alysson on September 8, 2008 with 60 Comments

Some people are wondering why I have decided to remove the NOFOLLOW from the comments section of my posts using the “NoFollow Free” WordPress plugin. The answer is simple: to encourage discussion. Will there be some jackassess out there that will leave a “great post” comment just to get a link? Sure there will. When they do, I’ll delete them as SPAM. If it becomes too much for me to manage manually, I can always change it back. (more…)

Filed Under: Social Media

Kwippy – New Microblogging Platform

Posted by Alysson on August 12, 2008 with 3 Comments

I’d not heard of kwippy before today (I’m still kind of a Social Media plebe), but I love learning about new tools and services that help people stay connected online. Thanks to Jeremy Weiss for the invitation! While I’ve not had much time to play around and/or familiarize myself with it’s individual features in comparison to other popular microbloggers, I was excited to receive an e-mail from them letting me know that one of my kwips is being featured on the site’s home page. How could I not write a post about them after that? :) (more…)

Filed Under: Social Media

Social Networking For Less Internet Savvy Small Business Owners

Posted by Alysson on July 25, 2008 with 0 Comments

Being a small business upstart often means also having a small marketing budget. As such, many small business owners find themselves in the driver’s seat when it comes to developing their own marketing strategy – online or otherwise. The rise of Internet marketing has opened an enormous window of opportunity for new businesses to introduce themselves to the world…if you know how to take advantage of it. (more…)

Filed Under: Social Media

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