A lot has been made of the recent post at Google’s Webmaster Central Blog regarding duplicate content. The post, entitled Demystifying the “Duplicate Content Penalty”, basically calls into question the idea that a site can be “penalized” for having significantly similar content to another site and places the blame on webmasters and SEOs for perpetuating “myth of duplicate content”. Read on… »
Back on August 1st I wrote a “just wondering…” post regarding the importance of headings as they relate to on-site SEO efforts today - specifically H1, H2 and H3. I didn’t get much expert feedback, so I’ve decided to implement some real-world testing on an established domain to see if headings have an impact on the ranking of that site’s home page. Read on… »
Tags: headings, On-Site SEO
Some people are wondering why I’ve decided to remove the NOFOLLOW from the comments section of my posts using the “NoFollow Free” WordPress plugin. The answer is simple: to encourage discussion. Will there be some jackassess out there that will leave a “great post” comment just to get a link? Sure there will. When they do, I’ll delete them as SPAM. If it becomes too much for me to manage manually, I can always change it back. Read on… »
Tags: nofollow comments
Well, the results are in. Oilman was absolutely right - as if I ever doubted him for a moment! The NOSNIPPET robots argument was not only preventing Google from generating a random snippet of text to use as the description within the SERPS, it appears to have been preventing a description from showing at all. Read on… »
Tags: NOSNIPPET, On-Site SEO, robots argument
When people hear the term “Web 2.0″ it conjures an image of ingenious developers creating new programming languages…like the progressions of HTML, XHTML, CSS, Java, and PHP - most of which are acronyms that very few know the true meaning of, aside from the certainty that they all have “something to do with computers…”. While all of those things are components of the evolution of Web 2.0, that’s not the true meaning of Web 2.0 as a whole - at least not as I’m about to explain my perspective of it here. In my opinion, Web 2.0 isn’t about hardware or software - it is about the way in which people are learning to USE them. Read on… »








